Co-Founder and CEO of Ready America, Inc., Dean Reese led the company expansion into corporate emergency preparedness, and works with customers to develop customized solutions. For some, like Stanford University, Amgen, and Genentech, those solutions include seismic bracing, and, for others, like Sandisk and Intuit, customized supply containers, and management of emergency supplies. Mr. Reese also had the world’s largest mobile earthquake simulator built, that is used to educate communities about the importance of being prepared for earthquakes.

Mr. Reese has been featured in numerous television shows including Good Morning America, The Early Show, FOX, CNN, History Channel, as well as in numerous magazine and newspaper articles such as the New York Times, San Francisco Chronicle, Entrepreneur Magazine, National Geographic, Popular Mechanics, Los Angeles Times, San Diego Union-Tribune and others.

President

Ready America President Jeff Primes joined Ready America in 2004. An authority on earthquake and disaster preparedness as well as an attorney, Mr. Primes considers Ready America’s greatest challenge is changing the behavior of people to take action and prepare for emergencies.

Mr. Primes directs the operations of the company and is instrumental in the development of new products, designed to help make families, homes and businesses safer, for Ready America and QuakeHOLD!

Mr. Primes received his B.A. from U.C.L.A. and his J.D. from the University of San Diego. He has over 30 years of business management experience at the executive level and has directed the growth of two separate companies from $1 million in sales to over $10 million.

In 2006, Mr. Primes was recognized with the Shoemaker Award from the USGS for his contribution to the earthquake safety handbook Putting Down Roots. During the past two decades, Mr. Primes has trained hundreds of youth and adults in preparedness and safety. Mr. Primes is a retired Scoutmaster for Boy Scouts of America and currently works as a counselor to aspiring Eagle Scouts.

Director Vendor Compliance/MIS

Ewa Kear manages all IT/IS, EDI (Electronic Data Interchange) and Vendor Compliance efforts for Ready America, Inc. She joined the company in 2000 directly out of Coleman University where she received her certification in Computer Science with an emphasis in Programming: Software Development and Database Management. Shortly after being hired as a website editor, her skills in programming were used to establish the companies EDI system. Her efforts in EDI, technological advances and establishing efficient processes and procedures have helped maintain high productivity standards with minimal increase in order processing personnel while maintaining an excellent supplier relationship with companies like The Home Depot, Lowe’s, Amazon.com and Walmart among many others.

Office Manager

Angelica Alvarez joined Ready America in 2008 and now proudly serves as Office Manager. Angelica has 10 years experience in customer service, accounting, inventory, and retail display organization. Her experience coupled with her accounting studies at California State University San Marcos allows Angelica to wear many hats and keep things running smoothly.

Purchasing Manager

Heidi Cooley is Purchasing Manager at Ready America coming from a customer service background. She studied at Palomar College for her general education AA degree and started at Ready America in 2005 as a Customer Service Representative. Heidi has also handled different tasks in the office, including billing and order processing.

Warehouse Manager

Francisco Zavala plays a key role at Ready America as Warehouse Manager. Beginning in 2006, when Francisco started as a part-time Warehouse Assistant, he quickly climbed the ladder to Assistant Warehouse Manager. In 2013 he was promoted to Warehouse Manager. Francisco utilizes his experience in inventory control, shipping/receiving, and SAP to manage the warehouse efficiently and professionally.

“Don’t leave for tomorrow what you can do today”, Francisco’s favorite quote, certainly plays a role in his work performance and active personal life. He currently attends Palomar College in San Marcos, with intentions of transferring to San Diego State University to complete his business management major (BA). With a busy work and college schedule, Francisco still finds time to train and assist with coaching a youth soccer program.

Sales Manager – Thumblock Fasteners

Dennis Johnson joined Ready America and QuakeHOLD! Industrial in 2007 bringing over 20 years of experience in seismic fastening to the company.

Mr. Johnson directs the operations for four sales and installation offices reaching from San Diego to Seattle and is constantly designing new products to meet the needs of our customers. He also oversees the Thumb Lock Division for Ready America, which includes the sales and manufacturing of Thumb Lock Safety Fasteners with sales to many U.S. corporations, Japan, New Zealand, the U. S. Navy, Camping World, West Marine and the many RV distributors in the U.S.

Mr. Johnson received his BS from U.S.C and has over 30 years experience in business management, sales management, and product development.

On a personal note, Mr. Johnson is an Eagle Scout and has served the youth of his community for over 25 years.

Sales Manager

Mr. Naras has been with Ready America since 2012 and is responsible for Distributor, Wholesale and Retail accounts as well as select corporate and educational accounts. Mr. Naras is also responsible for generating new business and account retention.

Mr. Naras enjoys his off time by working in his garden, woodworking, and spending quality time with his family including his three dogs and four horses!

Trevyn Reese has rejoined Ready America where he is responsible for key customer Account Management. After attending Menlo Business College, he received his degree in Business Management and Marketing. Trevyn was very involved with his College where he completed his final two years as a member of the Dean’s list. Trevyn took part in Menlo College’s Marketing club and was chosen to be Captain of the golf team. In addition, he was involved in the Mentor/ Mentee program for the International Facility Management Association (IFMA) during his final 3 years as a student.

After his time at Menlo College, Trevyn was hired on as a Territory Sales Representative for Grainger Industrial Supply in the Sonoma/ Napa region. He spent two years working with local businesses and helped them improve their purchasing and inventory processes. After 6 months Trevyn was assigned to be a mentor for incoming new hires to help with training, onboarding and sales tactics. He also learned key skills in Salesforce, SAP and CRM.

Karen Fay joined Ready America as Corporate Controller in 2019. She serves in a key management position, providing leadership to the finance and human resource teams. She brings with her over 25 years of accounting, office and HR management experience. From Huntington Beach, California, she began her accounting career as an accounting clerk in the automotive industry. She then became the Office Manager/A/R Supervisor for a national property management company where she was quickly promoted to the Assistant Controller.  After relocating to Southwest Riverside County, she became the Controller for a National Electrical Contractor.  She was responsible for creating, training and supervising the accounting, administrative and HR teams for this multistate corporation. Additionally, she provided all necessary accounting functions for several other related entities.

Karen loves the outdoors, especially camping at the beach. She loves to sing, is a good bowler, and enjoys watching professional hockey.

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